Google's AI runs your ads. We control what it learns.
Smart Bidding optimises to whatever signal it is fed. Most accounts feed it form fills. We track every lead through your CRM and feed it the deals that actually closed - so the machine buys you customers, not enquiries.
Trusted by Alfa Romeo, Specsavers, Best Western, Millets and 50+ UK businesses
The Numbers That Matter
lower cost per acquisition for an automotive service network after restructuring its campaigns
in measurable revenue generated for clients
years running performance campaigns in regulated, competitive markets
Your Account Is Learning the Wrong Lesson
Google's bidding learns from whatever you tell it a conversion is. In most accounts that is a form fill, so the machine gets very good at buying form fills: cheap enquiries that never answer the phone, not customers. Add junior account managers learning the platform on your budget, and nothing connecting the CRM back to the campaigns, and the account trains itself towards the wrong outcome. The result is steady spend, a busy dashboard, and a cost per acquisition that never comes down.
See what your account has actually been learning - a free Account Efficiency Audit shows you within 24 hours.
We Run the Whole Path From Click to Sale
Most agencies stop at the click. We stay with it all the way to the sale: the click, the page it lands on, and the lead's path through your CRM, with whatever closes feeding straight back into the bidding. Three connected jobs, joined up and senior-led from start to finish, so your budget keeps moving towards what actually sells - whether the click comes from paid media or organic search.
How We Work With You
Account Efficiency Audit
We assess your campaigns, your tracking, and your cost per acquisition, and find where the budget is leaking.
Strategy & Roadmap
A clear, prioritised plan tied to cost per acquisition and lead quality, with expected outcomes and timelines.
Implementation
Hands-on execution. We do the work, not just advise on it.
Ongoing Optimisation
Continuous monitoring, testing, and refinement to compound results and keep driving down cost per acquisition.
Trusted Across Regulated & Competitive Verticals
£250M+ in measurable revenue generated for clients
"Ben helped us take our digital revenue from £100k to over £25m a year, whilst reducing cost of acquisition on the channel by nearly 50%."
Why Digiconomy
15+ Years in Regulated & Competitive Markets
Deep experience operating in compliance-heavy verticals where a single mistake can mean regulatory action. We know the guardrails because we have worked within them.
P&L Accountability, Not Vanity Metrics
Every recommendation is tied to commercial outcomes. We report on pipeline, cost per acquisition, and return on ad spend. Not lead volume or a cost per lead disconnected from the sale.
Hands-On Senior Expertise
No junior account managers learning on your budget. The senior practitioner you speak to is the one doing the work: strategy, execution, and optimisation.
Builds Proprietary Tools & Automation
Custom attribution systems, lead automation, and bespoke reporting dashboards built specifically for your business. No generic SaaS templates.
Find Out What Your Account Has Been Optimising For
Get a free, no-obligation Account Efficiency Audit. We will show you where your spend is leaking, what your tracking is missing, and what we would change first to turn more of it into revenue.
What the free audit involves
Most audits surface at least 20% in cost savings.
- Read-only access is all we ask for, nothing more.
- A written report within 24 hours, walked through with you on a call.
- We pinpoint where the budget is leaking, what your tracking is missing, and what we would change first.
- No contract, no obligation. The report is yours to keep and act on either way.