PPC Management Services
We are experts in the delivery of highly successful paid advertising strategies with experience across a broad array of industries.
Our team has over 10 years of experience in managing lead/sale focused PPC campaigns. This allows us to quickly generate insight into new markets, produce high velocity PPC strategies and deliver measurable ROI in predictable time frames.
Basic PPC Process Overview
Once we’ve learnt a bit about your business, we analyse any existing digital performance to get some base line metrics.
We then analyse your related keyword universe, looking for campaign opportunities and also competitors.
We compare your landing page experience to that of the best performers in the niche and recommend optimisations that will improve conversion rates and general engagement.
We insert granular tracking as deep into the sales process as possible allowing us to tie performance back into ad spend.
Campaigns are launched and monitored daily initially, reported on monthly showing growth against base line figures. The on-going monthly reports also contain site audits, market observations, potential opportunities & planned actions.
We have several examples of excellent growth achieved via PPC advertising, check out our case studies.
We currently manage in excess of £4m ad spend for our clients across the full spectrum of paid advertising channels including Social, Display & PPC.
We have helped many clients launch their first trial campaigns in industries from furniture manufacturers to pharmaceutical software.
We pride ourselves not just on our results, but on the granularity of our analysis and reports, PPC is the most measurable channel out there and we make sure you get to see exactly how much £1 makes for you and exactly which keyword, time of day, day of the week is most profitable.